"PIONEER OF ASIA MEDIA & ENTERTAINMENT"

BRAND STORY

We are PR Asia.


Our goal is to make a different way in creating meaningful connections and results-driven, so that we can align business objectives with concepts that tap into Asia culture to reach and positively influence target audiences and deliver measurable results. Specialising in strategic, creative and results-driven contents, we strive to be an indispensable asset to our partners and a vital part of their holistic content mix. Our senior team consists of respected industry leader who show true passion for our clients and the industries they are in. 


We pride ourselves on our exceptionally strong and long-term industry relationships, our commitment to delivering measurable return on investment and innovative thinking that ensures our partners stand out in a highly competitive landscape. 

BRAND ESSENCE

City skyline

INNOVATING

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Birthday Sparks

COLLABORATION

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Fashion Magazine

LEADING

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Blurred Lines

INGENUITY

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HISTORY OF PR ASIA

- Founded PR Asia to introduce more Asia entertainments' IP.

- Assisted Chinese movies to spread abroad, promote ICFF  (International Chinese Film Festival)  along with Li Bingbing, Lynn Hung, Tia Ray etc

- Collaboration with TVB to launch Miss Australia Chinese Pageant 

- Signed strategic partnership with Dream Movie Australia Pty Ltd – overseas publication and promotion of Asian movies

- Founded PRO modules to allocate our resources effectively in enabling more enterprises to create more contents and strategies

- Collaborated with various Australian well-known brands and global Top 500 enterprises

- Signed strategic partnership with Mahua FunAge to promote comedy abroad overseas

- Initiated Asia module (Best Asian film Award) with AACTA and Oscar Award recipient (Russell Ira Crowe)

- Cultivated program “Happy Institute” : an initiative of creating contents to spread joy and happiness

- Strategic partnership with City Of Melbourne to initiate Melbourne Fashion Week within the Asian module


- Cultivated UKnow productions, investing efforts on easing the innovating efforts of fellow content creators 

- Collaborated with Fun Factory and Li Dan to promote Mandarin stand-up comedy abroad overseas

- Initiated the first Mandarin Comedy Week with the global top three comedy festival – Melbourne International Comedy Festival


- Cultivated program “Influactive” – an initiative of enabling content creators to generate revenue easier 

- Cultivated program “LeadGee ” – an initative of marketing automation to make promoting effortlessly.

- Cultivated program “Yogurt Musical” – an initiative of building delicate musical stage performances that remain classical over centuries


OUR VISION

To represent the new gen of upholding and preaching Asia cultures, so that the Asia cultures can be promoted across the globe.

OUR MISSION

To cultivate cultural and entertainment IP with the embodiment of Asia cultures, as well as utilizing quality content and fascinating means of advertising, to safeguard and assist Asia cultures while it expands globally.

OUR VALUE

To participate in efforts of promoting Asian cultures in terms of film, fashion, comedy, sports and arts, through cultivation of respective IP modules with our profound experience in multiple areas of business ventures.